THE DEI FRATELLI DIFFERENCE

What makes Dei Fratelli Tomatoes different?

At Dei Fratelli, we are dedicated to preserving clean, simple, ingredients your family will love! 

From the first tomato seed to your pantry shelf, we ensure each step of our Seed to Table process meets our quality standards and your family’s values.  

It’s our way of helping you create meals your family will love, with ingredients you can trust.

Learn more about our promises and how we strive to be the tastiest and most trustworthy tomato product on the shelf!

What is Dei Fratelli's Fresh Pack Promise?

With Dei Fratelli’s Fresh Pack Promise, we guarentee that our vine-ripened tomatoes are harvested at peak flavor and canned within hours, with no preservatives or additives—no shortcuts, just real ingredients and spices you can pronounce and understand.  Look for the Fresh Pack Promise label on your favorite Dei Fratelli products and taste the incredibly rich, natural flavor of fresh tomatoes.

Our Seed to Table Process

Dei Fratelli is…

Three Generations of Hirzel Family members working the line together during tomato harvest season

Family Owned

For over 100 years, we have preserved clean, high-quality tomato products made with care by our family-owned and operated, Hirzel Canning Company & Farms. We were founded in 1923, by Carl R. Hirzel, a former brewmaster who transitioned to farming during Prohibition, our story began with his desire for honest farming and continues today with a commitment to simple ingredients and rich, farm-fresh flavor.

Locally Grown

Our own Hirzel Farms and 26 other local family farmers grow the crops near our facilities in Northwest Ohio and Southeast Michigan. This close partnership not only ensures clean, high-quality products for your family, but also supports local communities and honors a long-standing tradition of care, integrity, and real food you can trust.

Dei Fratelli Vine-Ripened Tomatoes

Vine Ripened

We let our tomatoes ripen naturally on the vine in open fields, under the summer sun so they develop their full flavor, vibrant color, and rich nutrients just the way nature intended. 

No Water Added

Our No Water Added promise on all of our Fresh Packed items means you get the full, rich flavor of vine-ripened tomatoes that are never diluted. We keep it simple, so every can delivers the natural taste and quality your family deserves.

Real ingredients. No added water. Just honest, delicious tomatoes to enhance every meal.

Image of Hirzel Farm's Composting Facility

Sustainable

Every tomato we grow is part of a bigger promise; clean, safe, and responsibly preserved food that you can feel good about bringing home.  

For over 100 years, our family and farms have partnered with local growers to produce fresh, high-quality tomatoes using sustainable farming practices that care for the land and future generations.  From composting food scraps to reducing water waste, Dei Fratelli sustainability means we protect what matters: your health, your family, and our planet. 

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